Whitney
We don't follow trends,
we set them.
Built on a design philosophy of freedom and limitless thinking, our company is present in more than 20 countries, driven by the goal of trying the untried, discovering the new and being a brand that sets trends rather than follows them.
Founded in 1996 by the Önecek family, Whitney Jeans has become one of Turkey's largest manufacturing and export companies, thanks to the innovative and sustainable approach it has followed since day one and its commitment to always making better products.
Through the consistently high-quality products and service it offers its customers, the company built the Whitney Jeans brand, which is now on shelves in many countries and continues to grow rapidly.
What We Do
From Design
to Production
A brand that sets trends, not one that follows them.
We manage every stage in-house, from our design studio to our production line, and deliver our denim-focused collections to more than 20 countries.
Design
Built on a design philosophy of freedom and limitless thinking, our company is present in more than 20 countries, driven by the goal of trying the untried, discovering the new and being a brand that sets trends rather than follows them. Our collection is denim-focused and covers men's and women's wear.
Collection
Our collections are built around several capsules. With its Shine capsule, the brand speaks to bold fashion lovers who follow trends and like to make a statement. Rich in handcrafted detail and unique designs, Shine holds a special place in our design philosophy.
Production & Vision
With an annual production capacity of 600,000 pairs of jeans and 400,000 knitwear and jersey pieces, our company operates in global markets as both a manufacturer and a brand owner.
Internationally, we partner with leading specialist companies and continue to meet with new investors to expand this network.